I bet they had no idea how well sponsoring Wrexham’s shirts this season would pay off for them. What amazing publicity.
When a post Brexit trade deal is made with the US the local North Wales MPs will have to make sure that trailers are included in any free trade agreement for the influx of North Wales trailers being towed around the States ;)
Yes, Ifor Williams Trailers have certainly hit the jackpot with their Wrexham AFC shirt sponsorship. Best of luck to them I say, you had to be in it to win it, and it’s great to see local businesses win global recognition (even with a dodgy pronunciation of the name ‘Ifor’). The brand has certainly received massive publicity from the famous film-star owners-elect ‘Wrexham is the Name’ brand-backing video post, already viewed 4.6 million times, and growing – all putting the town on the map too. I now look forward to seeing the benefits from investment in the football ground (Internation games?) and the progress to be achieved by the football club. The shirts are already flying off the shelves. The club has come a long way from the dark days of the Hamilton involvement 18 years’ ago. Anyone connected with the town, and old enough to remember, whether they supported football or not will recall those days as a depressing time for the town.
Between the excitement generated from the impending acquisition of the club and the airing of ‘I’m a Celebrity’, north Wales as a whole is certainly getting a welcome boost of positive publicity at the end of a gloomy 2020.
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