The Price of Bread!

[wrexview]

I buy Village Bakery bread both to support a local business and because I like it. However buying a thin sliced white loaf in the Co-op is £1.45 while having a white box loaf sliced in their High Street shop is £1.60 . Why the £0.15 difference ? Can anyone from Village Bakery explain?

[michellecook]

High Street = high rates so more overheads possibly.

Still a ridiculous price for bread :(

Afraid I buy whatever is on offer, usually Warburtons £1 though Farmfoods are doing 2 for £1.60.

Have to go for the offers otherwise the kids would have me bankrupt by end of week.

[Alunh]

Pricing is usually geared to profit maximising but this may be more subtle that merely marking up an item on the shelves. The Coop may well be adopting a SPQR approach to their pricing being less concerned about profits per unit and more focussed on profits overall; equally the Coop may be setting their bread prices below the normal margin to stimulate custom for their other products. Pricing is rarely done for monodimensional reasons and there will be a reason for selecting a certain formula

[NJones]

Try being wheat gluten intolerant- £3 for a small loaf is average- if you find somewhere that sells it.

[thewayneinspain]

@NJones 4436 wrote:

Try being wheat gluten intolerant- £3 for a small loaf is average- if you find somewhere that sells it.

I don’t if this will help, but it helped me with an allegy, have you tried rye bread?

[NJones]

Many thanks. I have but can’t get hold of pure rye bread. I live on Ryvita but all the ‘rye’ bread in supermarkets has wheat flour in it too, even the Village bakery polish rye bread. The best place I’ve found to eat is Tenerife! German full rye bread in every supermarket.

[Author]

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